5 Highly Effective Landing Page Tips

Today’s Paid Search Column from Mona Elesseily on Search Engine Land had five “highly effective” landing page tips.  If you are new to landing pages, this column is a great place to start.

Her five tips are:

  1. Add credibility indicators
  2. Add elements to existing buttons
  3. Remove page elements that are distractions
  4. Use effective calls to action
  5. Test different wording

See the whole column on Search Engine Land.